Brand:
Ralph's - Dubai, UAE
Services:
Brand positioning - Logo design - Packaging design
About:
Ralph's is an artisan shop in UAE serving healthy gourmet treats for every lifestyle!
Their products are Paleo, Vegan, Gluten Free, and Keto-friendly.
Challenge:
The creative vision of this brand is to create something modern, minimalistic, and elegant to apply the keywords "Gourmet" and "Treats".
Now we have to play on the scales of ( Playful - Serious ) and ( Casual - Luxury ) according to the type of the product.
The mission is to have every product line speaks for itself, but we wanted all the product lines to have something in common so the brand looks cohesive.
We've achieved that by keeping the badge and the large size font and playing around with the typeface, colors, and badge style.
Ralph's is an artisan shop in UAE serving healthy gourmet treats for every lifestyle!
Their products are Paleo, Vegan, Gluten Free, and Keto-friendly.
Gourmet Raw Honey labels
Ralph's Gourmet Food is happy to present you some of the best honeys of the world. All our honeys are raw, pure, unpasteurized, and unheated to ensure you get all the honey benefits and at the same time enjoy their divine taste. Our honey is available in the UAE at the moment and soon we will cover all the gulf region.
Another dieline for a different jar.
Early exploration
First stage:
Second stage
Final deliverables
**The rest of the product lines will be added once the NDAs allow me to share them.
" I consider myself very lucky to have met Mohamed on my way. He has created the brand logo and the design for my product. He has a lot of ideas and I was so happy with what he has made for me. A simple elegant design for my nut butters and a luxury design for my honey. And I am not stopping here, I want him to do all the rest of my products. I very highly recommend him, he is doing his job in a very well presented way with the smallest details and explaining each point. Outstanding work on time! "
Ralph Joudet, Founder of Ralph's Gourmet Food
Thank you!